Case Studies

Hear what our members have to say

Oneday helps aspiring entrepreneurs to put their ideas into action. Gain inspiration from our startup case studies.

Stephen Goknel

Founder of Luff Sleep

Mentor:

Steph Hamill
CEO of Mettanoon & angel investor

Software as a service
Remote working

Stephen Goknel

Founder of Luff Sleep

LuffSleep — Bamboo-made bedding & pillows.

Own Idea
B2B
Sleep Products
startup case studies: kalla
Mentor:

Steph Hamill
CEO of Mettanoon & angel investor

What is Luff Sleep?

We make luxury bamboo pillows and bedding. Imagine you have Chanel, PETA (the vegan organisation), and you have Tesla, they have a baby, that baby is this pillow. That's my company. So it's a combination of design-led comfort and quality, really high end, taking the sustainability and the environmental benefits, but also really being really high tech as well.

Why did you join Oneday?

I’d started out selling my products into retailers but I knew going direct to consumer could be huge. I was looking for someone with this kind of experience to help me build a d2c strategy and expand the business

Your experience with Oneday

My Oneday mentor is Steph, and she's incredible. Just incredibly amiable, knowledgeable, brilliant contacts, willing to give everything to help out. She's enthusiastic and will be a big cheerleader. She even helps with some personal elements, as well as the business side of things, because especially when you're a business owner, your work usually is your life anyway.

Results

Working closely with Steph, we’ve launched a new website and started running d2c campaigns. We’ve secured new contracts with TK Maxx & Wayfair and we’re currently validating new product lines, so watch this space! I’ve even hired a fellow Oneday member to help us grow faster!

Jake Casson

CEO of Monet & Oneday member

Mentor:

James Isilay
CEO at Cognism

Own idea
B2B
Creator economy

Jake Casson

CEO of Monet & Oneday member

Monet — The business and finance app for creators.

Own idea
B2B
Creator economy
business startup case studies: jake casson
Mentor:

James Isilay
CEO at Cognism

What is Monet?

Monet is a mobile bank for creators. We enable content creators to get upfront payments on their advertising contracts & improve cash flow

Why did you join Oneday?

I had an idea and I wanted to make a transition from my marketing job to launching my own business

Your experience with Oneday

The Oneday community has been life-changing. I had a great experience with my mentor James. Not only has his advice been extremely impactful for my business, but he actually helped me close a pre-seed funding round! I truly learned more from him than I did from any university course or lecture

Results

We hit 7,000 beta users, then raised a £550k pre-seed investment

Anna McGovern

CEO of Kalla & Oneday member

Mentor:

Ranbir Arora
CEO & Founder at OneDay

Software as a service
Remote working

Anna
McGovern

CEO of Kalla & Oneday member

Kalla — The remote employee engagement platform

Software as a service
Remote working
startup case studies: kalla
Mentor:

Ranbir Arora
CEO & Founder at Oneday

What is Kalla?

We help fast growing remote companies support employee wellbeing and keep morale high through a tailored program of live activities

Why did you join Oneday?

I’d been struggling with a business idea for 2 years and felt stuck. I joined Dorm to find a mentor who could help me progress

Your experience with Oneday

Can't believe how much I've learnt about product & sales from practically doing it! In 4 months with my mentor Ranbir, we ideated, launched & achieved paying clients for my startup

Results

Within 4 months we’d hit £5k monthly recurring revenue.  Since then I’ve hired a team and we’re even working with unicorn tech clients

Neil Smith

Founder of Head Shed

Mentor:

Steph Hamill
CEO of Mettanoon & angel investor

Software as a service
Remote working

Neil Smith

Founder of Head Shed

Head Shed - Mental health app for men

Software as a service
B2C app
Mental health app
startup case studies: kalla
Mentor:

Steph Hamill
‍‍‍CEO of Mettanoon & angel investor

What is Head Shed?

My business idea is a men's wellness app. It's called Head Shed. It's the toolkit for men's minds - mental health tools for men who otherwise feel excluded from that space. I got into meditation,  breath work and mind reprogramming, but then when I talked to my mates about it down the pub, they stonewalled me. I realised, okay, well, there's a market there that hasn't been tapped.

Why did you join Oneday?

I had an idea, and I thought was a pretty good idea, but I didn't really know what to do with it, because my background is in television production, not tech or apps.I didn't know what my roadmap was to turning it into reality.

Your experience with Oneday

My one day mentor is Steph. Right from the start what I liked about her was she was really enthusiastic, supportive and encouraging. The mentorship with Oneday is great. The framework is really good, the dashboard etc, and easy to follow for beginners, which I am in the space. There's a clear process to follow, but ultimately, I just think that for most of us on that Oneday journey. If we weren't part of it, then certainly our ideas have a far less chance of ever coming to fruition. That's what I value most. It's turning dreams into reality.

Results

In just a few short months we've built the MVP, got an advisory team in place, and confirmed global talent. We've pitched ideas to Netflix and Amazon and done some work with academics. We have letters of intent from a couple of businesses and now we're about to start fund raising.

Anna Burkitt

Founder of Hobi

Mentor:

Juan Linares
Founder of Volangua & angel investor

Software as a service
Remote working

Anna Burkitt

Founder of Hobi

Hobi - A marketplace for hobbies

B2C marketplace
Hobbies
startup case studies: kalla
Mentor:

Juan Linares
Founder of Volangua & angel investor

What is Hobi?

I'm building a business called Hobi. It's basically an online marketplace for hobbies, I decided upon the idea because I have quite a lot of niche hobbies, and there isn't one platform that helps me find classes. I do circus skills, climbing, jewellery making, all sorts of things like this. I recently moved and it's taken me over six months to find all of these new classes again, so I basically want to create a platform that helps put them all in one place.

Why did you join Oneday?

I was actually taking a career break, I'd been off travelling and when I got back I stumbled across Oneday. I decided to work part time and start with Oneday. I think it can feel really daunting, starting up an idea on your own, and even talking to your friends and family about it. You tell them "Oh, I'm working on a business idea",  and they're like, "what do you actually do?

Your experience with Oneday

My Oneday mentor is Juan, and I think the way he really helps me is by forcing the pace. I think I've really struggled with committing time to my ideas in the past, and having someone, every week, who checks in on me and makes sure I'm actually doing what I should be doing really helps.

Results

I'm just getting started! I think the biggest thing for me about starting my business is trying to leave fear behind. I think fear has always held me back in the past. And it's actually weirdly something I've worked on a lot recently in all aspects of my life, I think now I see building my business as enjoyment in the journey rather than the destination. It's been such a huge change for me. Now I'm always telling everyone to lean into their fears, and that that's basically where you'll find your happiness.

Good advice can be hard to find, meet your startup mentor

With hundreds of mentors from every walk of life, we’ll match you with the right one for your startup business

I want to help the next generation of entrepreneurs to avoid the mistakes I made

Mike Pryke, Tech Founder & Oneday Mentor

Stephen Coulson

CSO, Founder at P2i

Cheryl Calverley

CEO at eve sleep, Effie member

Mike
Pryke

Co-Founder at Qualifyr

Daisy
Hill

COO & Co-Founder at Zzish

James Isilay

CEO 
at Cognism

Taras Polischuk

COO
at Oneday

I want to help the next generation of entrepreneurs to avoid the mistakes I made

Mike Pryke, Tech Founder & Oneday Mentor

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Develop your startup with the support of the oneday team and a squad of fellow entrepreneurs.

The Oneday community has been life-changing. I truly learned more from my mentor than I did from any university course or lecture

Jake Casson, CEO at Monet & Oneday Member

The Oneday community has been life-changing. I truly learned more from my mentor than I did from any uni course or lecture

Jake Casson, CEO at Monet & Oneday Member

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Hear what our members have to say

One of the best parts about being at Oneday is having a mentor who's done it all before

Dylan Angloher, Founder of Cookier & Oneday member

In 4 months with my mentor, we ideated, launched & achieved paying clients for my startup!

Anna McGovern, Founder at Kalla & Oneday member

Their mentors offer so much support to every entrepreneur regardless of the stage you’re at!

Sophia Bhaumick, Oneday
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